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Looky

Looky

Client

Looky is a new social network designed for users to create and share stories and posts. The company aimed to attract active users who would regularly contribute content and engage with the platform.

Objective

Drive engagement by attracting users who would actively use the Looky app
Encourage key actions such as publishing stories and posting content

Implementation

With Looky's diverse target audience, we tested a wide variety of creative approaches tailored to different user segments. We considered varying interests, age groups, and preferences to ensure the messaging resonated with each group. This allowed us to identify which strategies were most effective in attracting engaged users.
To achieve the best cost per action, we tested more than 40 ad networks. This broad approach enabled us to identify the networks that delivered the most relevant and high-quality traffic for Looky. We closely monitored the performance of each network and focused our efforts on those that showed the highest conversion rates for content creation.
After refining our approach, we focused on the top-performing ad platforms to sustain high user activity and engagement.

Results

Over 34,000 key actions completed: STORIES PUBLISHED + POSTS PUBLISHED

Conclusion

The Looky campaign proved that combining a range of creative strategies with broad testing across ad networks is key to attracting active users. Through careful analysis and optimization, we successfully met the campaign’s goals.

Client - Verified

Paybis Affiliate Team

We would like to thank the BidRunner team for an excellent start to our partnership. Even though we started working together quite recently, we can already note the high level of involvement, flexibility in communication, and speed in resolving working issues. It’s clear that the team is focused on results and knows how to build trusting relationships — which is especially valuable in our field.

NDA client, Head of Performance

Dear BidRunner team, Thank you for your productive and professional cooperation. You quickly launched campaigns on priority GEOs, hit the target audience precisely and helped us implement adapted pre-landing solutions. This approach allowed us to achieve strong performance: over 84% of users completed the install after clicking. I especially want to highlight the transparency of our interaction and the quality of analytics: the funnel you built gave us full visibility into traffic quality at every stage. With BidRunner we felt confident — both in terms of cost control and in achieving results. Thank you for your attention to detail, speed and confidence.

EVADAV - Traffic Group

Bidrunner is a proven and exceptional partner for us at EVADAV APPS. They consistently deliver high-quality mobile in-app and display traffic for our iOS and Android apps in the utility category. Their campaigns are effective and bringing us consistent and strong ROI. Based on our experience, we can confidently recommend Bidrunner as a reliable and results-driven agency.

Sincerely, The Vivus Team

Dear BidRunner Team, Thank you for your reliable and professional partnership. From day one, working with you was simple and transparent: quick launch, clear communication, real-time access to stats, and full visibility into every process. This is exactly the kind of collaboration that allows us to focus on growth instead of micromanagement. We especially want to highlight the traffic quality — all users were verified, retention rates remained consistently high, and fraud levels were minimal. We know such results are only possible thanks to your deep expertise and commitment. Thank you for being a truly trustworthy performance partner.